Writing a Strong Cover Letter

Writing a Strong Cover Letter

Your cover letter is your introduction to a prospective employer. It’s an opportunity to make a great first impression and to tell them why you’d make a great hire.

So you can’t afford to mess it up!

The cover letter is where you promote yourself, describe your ambition and express your enthusiasm for a new role and company in a way that’s different than your resume.

Use fewer words to say more.

  1. Start with an attention-grabbing introduction that expresses your enthusiasm about the position and the company. If you have a referral, drop their name here.
  2. This is your sales pitch where you address your top skills, accomplishments and attributes, and explain why your qualifications relate to this particular role or company.
  3. Finally, restate briefly how you can add value, thank the hiring manager for their consideration and initiate the next step by saying you’d like to follow up with a call or an interview.

Tailor your cover letter to a specific job.

Don’t use a one-size-fits-all cover letter template for all the positions you apply for. If you do, you’re missing the point: Only a letter that’s targeted to the job at hand will make a positive impression.

Download our free Resume + Cover Letter templates here

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